Pennyworth — Hailey Brown

The Story

We brought The Scarlet Rope – a 1960s “London 13 degrees off”-style immersive speakeasy – to life to introduce consumers to Alfred Pennyworth, the famed butler of Batman, for the first time to create buzz and excitement leading up to the premiere. The experience included screening opportunities and four different rooms/”vignettes” that brought key moments and elements of the show to life, giving attendees the chance to experience the adventure, excitement, and darkness of the show.

Results

5 billion + impressions
67+ placements
Talent presence at event
3k+ attendees

Agency: CSM Sport & Entertainment

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Snowfall Season 2